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Red Bull have recently launched a new riding film that takes it to a whole different level. The film that took two years to develop shows street trials rider Danny MacAskill create a film so unique it’s made me write a blog. Whilst previous projects have focused on locations and journey’s, MacAskill’s Imaginate sees Danny take a [...]
Facebook introduces hashtags In an attempt to bring conversations about real time events to the forefront of the platform, Facebook have decided to introduce hashtags to their platform. As of yesterday, hashtags have become relevant and clickable on Facebook. When users click on a hashtag it will direct to a feed of posts [...]
Belinda Hanks, E-Content Manager - Bench
The first UK Facebook engagement campaign for Bench saw us building a key partnership with Dawson’s Music shop. Both Bench and Dawson’s share a passion for music and put together a Pioneer giveaway for budding DJ’s. The production, design and format of the app was worked on by the dedicated design team at MCA. They captured the brief with some eye-catching graphics and helped us make the competition an engaging one, appealing to young music lovers with a penchant for a fast BPM.