This Week In Social: Bing Introduces Liked Results, American Idol Announces Facebook Voting, Mark Zuckerberg Comic Released

By Rob McNair

Bing Introduces Liked Results, American Idol Announces Facebook Voting, Mark Zuckerberg Comic Released, Tumblr Release New Explore Page, Instagram Launches Real-Time API


Bing Introduces Liked Results

A few months ago, Bing announced an exciting partnership with Facebook to make search more social. As part of that work, they introduced Liked Results, which promotes links your friends have publicly liked or shared via Facebook. Today they are extending Liked Results to annotate any of the URLs returned by our algorithmic search results to all users in the US.

This is the first time in human history that people are leaving social traces that machines can read and learn from, and present enhanced online experiences based on those traces. As people spend more time online and integrate their offline and online worlds, they will want their friends’ social activity and their social data to help them in making better decisions. Integrating with Twitter data 16 months ago was one step, and exploring Facebook’s rich streams is another. Find more here.

Original Bing Results


Bing With Liked Results



American Idol Introduces Facebook Voting

You’ll soon be able to use a dedicated page on Facebook to vote for your favourites on American Idol.

Viewers and fans will be allowed to cast their ballots up to 50 times, as long as they vote during that broadcast’s designated voting period, according to Entertainment Weekly.


This new method of voting won’t replace the traditional toll-free telephone call or text message, but for Facebook users, it certainly sounds a lot easier than dealing with the plague of busy signals or spam texts we’ve experienced when using the other two voting methods on American Idol.

Read more on Mashable.


Jason Calcanis’ LAUNCH Conference

Nearly 50 companies have presented over the past two days at Jason Calcanis’ LAUNCH conference. We’ve seen everything from well-established companies like StackOverflow launch a job-finder service for its existing members to companies sign $100,000 deals on stage.



Mark Zuckerberg Comic Released

The biographical comic portraying the life of Facebook co-founder Mark Zuckerberg hits shelves today.


Canadian comic production company Bluewater Productions released the “giant-sized” 48-page issue, which freelance journalist Jerome Maida wrote Sal Field illustrated.

Read more on Mashable.


Tumblr Release New Explore Page


It’s hard to organize Tumblr blogs by topic. A single one of your blogs may include your personal updates, your art, your opinions, and a YouTube video of a cat speaking Japanese, all in a single day. This has been a real limitation of the current Tumblr Directory. So, for the last few weeks Tumblr have been experimenting with some brand new tools for exploring Tumblr.

The new Explore page organizes and filters posts by tag. This means that every tagged post has a chance to show up in front of an audience of millions that might not otherwise see it. Think Tumblr Radar by topic.


Instagram Launches Real-Time API


When Instagram set out to create their API, they knew they had to support a basic set of interactions that developers would expect from a simple API.

At the end of the day, though, they really wanted to push their API to the next level to support a new kind of interaction around photos – one that supported the real-time nature of the content that people create on Instagram. So, they put in a bit of extra elbow grease, and today they’re launching an API with real-time update support.

What do you think of Bings liked results? Will you be voting on Facebook for American Idol? Or are you more interested in the Mark Zuckerberg comic? Let us know your thoughts and predictions in the comments below…..


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This post was written by Rob McNair

Rob has experience advising some of the worlds most iconic brands. He thrives on helping improving social media knowledge within organisations with the ultimate goal of making theirs brands more social, transparent and accountable.