This Week In Social: Blogger Gets A Makeover, Skittles Goes Viral (Again), Twitter Upgrades Embedded Tweets

By Rob McNair

Google Unveils +1, Convert Your Facebook Profile to a Page, Blogger Gets a Makeover, Skittles Goes Viral (Again), Twitter Upgrades Embedded Tweets, Flickr Unveils New Posting Options and the Web Makes Room for Fools


Google Unveils +1 Feature

Use the +1 button to publicly show what you like, agree with, or recommend on the web. The +1 button can appear in a variety of places, both on Google and on sites across the web. For example, you might see a +1 button for a Google search result, Google ad, or next to an article you’re reading on your favorite news site. Your +1’s and your social connections also help improve the content you see in Google Search.


You Can Now Convert Your Facebook Profile to a Facebook Page

Facebook has offered users the chance to turn their Facebook Profiles into Facebook Pages. It allows you to migrate your information onto a page where you can be “liked” rather than “friended”. This is a much better solution for business and public figures but is not recommened for social users as it results in a loss of a variety of information including your existing non-profile pictures, wall posts and messages.



Google Gives Blogger a New Look

This week Blogger are previewing five new dynamic templates that you’ll soon be able to customize and use for your blog. These new views use the latest in web technology, including AJAX, HTML5 and CSS3, to deliver a host of benefits to you and your readers. To try these views on your own blog, simply add “/view” to the end of the blog URL, for example, These new views are available on all public Blogger blogs with feeds fully enabled.


Skittles Faux Interactive Cat Ad Goes Viral

Skittles is at it again. The candy brand, which long ago stopped talking about product attributes and instead has released one increasingly bizarre avant garde/Dada 30-second skit after another, appears to have a hit on its hands with “Skittles Touch: Cat.” The video combines fake interactivity, cats and a weird guy in a cat suit.

You can read more on Mashable.


Flickr Unveils New Posting Options

Flickr have announced an update to their share functionality to help you make Flickr the hub for your photos on the Internet. If you’re anything like us, you probably have multiple places out there on the Internet where you express yourself. Maybe you use Facebook to connect to your college friends, Twitter for people who share your interests, or your blog as your megaphone to the world. The changes Flickr are releasing make it easier to upload once to Flickr and get your photos out to other places you showcase your photos on the web!




Twitter Upgrades Embedded Tweets 

Twitter has updated its developer tools, making embedded tweets more interactive and functional. The new tweets allow users to reply, retweet or favorite a tweet directly from its embedded version.
You can read more on Mashable.


And Finally…April Fools

Given the date there are plenty of pranks flying around the web, here are some of the best; YouTube time travels, LinkedIn offers some interesting connections and Autoglass reveals self-repairing glass for phones. You can see a list of the best April Fools on TechCrunch.


Is the Google +1 button a great new addition to the social web or just a nuissance? Will you be converting your Facebook profile to a page? What do you think of Skittles new viral ad campaign? Do you like the new additions to Blogger and Flickr? Let us know your thoughts in the comments section below…

This post was written by Rob McNair

Rob has experience advising some of the worlds most iconic brands. He thrives on helping improving social media knowledge within organisations with the ultimate goal of making theirs brands more social, transparent and accountable.