Facebook’s New Voice Feature

By Liam Foy

This morning Facebook has made it even easier for marketers to see from which profile they are posting on a timeline.

The new Voice feature sits in the top nav bar and displays a pop up that tells you from which profile you are posting, and gives you the option to change from a brand to personal account directly from the timeline.

This comes as welcome addition for marketers who manage multiple pages, as before hand they had to change their persona at the top of the page, which would then redirect them back to the timeline is question.

Most marketers (my colleagues and I) have learnt to deal with the necessary hassle of changing profiles, and this is a welcome change, but Facebook’s motives are pretty clear on this one (for me anyway). In my eyes this is a Facebook for Dummies move, trying to make it easier for noobs to the FB marketing game and making sure that everything is in easy reach.

What do you think of the new voice feature, welcome improvement or unnecessary add in? Let us know in the comments…

This post was written by Liam Foy

As Head of Client Services, Liam ensures that all of his clients’ strategies are on track, delivering ROI and coming up with new ideas to drive them forward. Beer makes him tick, reading, learning and drinking it.