Transcript #mycleverchat: Social Media Content

By Rob McNair

This week on #mycleverchat we focused on the topic ‘Social Media Content’, something that is essential to the success of any campaign. Below is a list of the highlights from our chat on Wednesday (28/11/12), thanks to everyone who participated – this week we generated 49 tweets, 161,476 impressions, reaching an audience of 16,510 followers. Don’t forget to join us every week on Wednesdays between 1 – 2pm to get involved. As these are only the highlights from the chat, feel free to check out the hashtag #mycleverchat, and even get involved to voice your opinion. If you have any other thoughts from the chat don’t forget to tweet us! Here’s our top tip from this weeks session:

  Q1: Do you think social content will fully replace paid for media & if so, when?

Q2: Do you take into account copyright issues when posting & sharing social media content?

Q3: Do you prefer to see custom URLs or the exact destination URLs when a page posts?

Q4: Which brands are best for their social media content, & why?

Q5: What trends in social curation have you noticed recently?

Q6: How do you shape content for the different social platforms?

This post was written by Rob McNair

Rob has experience advising some of the worlds most iconic brands. He thrives on helping improving social media knowledge within organisations with the ultimate goal of making theirs brands more social, transparent and accountable.