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myclever™ News

Our team are always on the pulse of all things social and digital. That's what makes them experts. Our regular myclever™ News emails share the latest posts about social media news and updates, straight to your inbox.

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Chat Bots! A Consumer Research Study [Whitepaper]

We’re constantly seeking out innovative ways for consumers to interact with brands – and we love building stuff that does it with user experience at its heart. That's why we commissioned a report to help brands understand the temperature of the UK consumer right now.

myclever™ news – We’ve opened a laboratory, analysed some SXSW data and showed why it’s good to be different with Co-op Bank

The latest myclever company has just landed. Say hello to our new R&D outlet: myclever™ Lab, a chemistry kit for social enterprise.

​myclever™ takes a look at native ads, runs away with Ron Hill and lays down the gaming gauntlet

As 2015 comes to a close, we're showcasing one of our standout moments of the year. Take a look at our video for Bench's #LoveMyHood campaign.

Videos Bring Your Facebook Profile To Life

In the wake of the "Celebrate Pride" filter's huge uptake, Facebook is testing out profile videos and temporary profile pictures for its mobile users.

How Will A 'Dislike' Button Change Facebook For Brands?

Facebook CEO and founder Mark Zuckerberg has confirmed that the social media giant is developing a 'Dislike' button. How will this alter the way people - and brands - use the platform?

YouTube Ads Find Their Place In AdWords

Find out how a big change to the AdWords UI could increase adoption rates with advertisers, as Google combats Facebook for dominance in the video ad space.

Grab Your Paid Social Backstage Pass

As experts in social media, working with global brands including Red Bull, Nikon, Pearson and Seagate, we've pulled together the need-to-know facts and figures to produce our latest whitepaper. You can download it now for free.

How Are Twitter's Recent Changes Improving Its Ad Offerings?

With two new features, marketers will be able to learn more about their audiences, and promote tweets to their most engaged followers. Learn more about 'Personas' and 'Tweet Engagement Targeting'.

Instagram Makes First Contact With Pluto Pictures

NASA shared the first surface photographs of Pluto on Instagram before their official release. Check out how social media platforms are becoming the go-to channel for official announcements.

Gumtree's Award-Winning CBB Sponsorship, Our Favourite Cannes Winners & Has Facebook Had A Facelift?

Our campaign for our client Gumtree won Digital Marketing Campaign of the Year at the 2015 CIM Awards. Check out how we made them the real winner of Celebrity Big Brother over earned, owned and paid media.

Our Industry-Leading Paid Social Whitepaper, Facebook's Moments App & #BoobsOverBellyButtons

As experts in social media, we've taken all of our learnings, summarised the key facts, and produced an industry-leading whitepaper you can download now for free.

Paid Social Advertising - The Biggest Gig In Town

'Social Advertising - Your Backstage Pass to the Biggest Gig In Town' is the latest in a series of whitepapers produced by myclever™ Agency and contains all you need to know about paid social advertising.

Pinterest's "Buy It" Pins are Big News for Digital Marketers

Pinterest has announced the introduction of hotly anticipated 'Buy It' Pins. Find out what this means for e-commerce brands on the inspiration platform.

Can Emojis Open Emails?

More and more email marketers are including emoticons and emojis in the subject line of their emails. We take a look at whether or not this trend is affecting open-rates.

Which Platform is Best for your Paid Social? [Infographic]

We've taken a look at the three big players in the paid social space to help you decide which platform is best for you, your audience and your brand.

Surviving The Mobilegeddon, Winning #CBB & Deciding #GE2015 On Social

As Internet usage continues to shift to mobile, Google plans to reward websites that are mobile friendly - and punish those that aren't. Will your website's search rankings survive the Mobilegeddon?

What Is Dark Social & Why Is It Too Big To Ignore?

What is dark social and how many of your social referrals is it responsible for? Find out why dark social is too big to ignore.

Making the Most of Integrated Campaigns With Social Listening

We sent myclever™ Agency's own super strategist, Simon Alexander, to #BrandwatchTips in London, to explain how we made the most of social media to promote Gumtree's sponsorship of Celebrity Big Brother 2015.

Why You Need Video Ads on Facebook and Twitter

As social platforms alter their algorithms, marketers are discovering the importance of native video services on Facebook and Twitter.

Power Up Your Facebook Ads, Feel Dizzy On Instagram & Make Your Social Global

Is organic reach going the way of Myspace? As most brands begin to realise the benefit of Facebook ads, the pay-to-play space gets more and more competitive but just throwing money at the problem isn't the solution.

Hashtag Happiness, 'Discover' Brands on Snapchat, and We Won Another Award!

We are proud to announce that our VisitEngland campaign won the 2015 Northern Digital Award for the Best Use Of Social Media.

2014's Biggest Trend, Christmas at a Glance & Predicting 2015

As we say goodbye to 2014, we also look ahead to what predictions and observations we can make for the coming 12 months.

Merry Christmas from myclever™ Agency

Happy Holidays and a Merry Christmas, from all of the myclever™ team.

Pinterest at Christmas, Black Friday Retargeting and Monitoring Social Sentiment

As the holiday season gets into full swing, the myclever™ team analyses the surprising statistics about Pinterest's active user-base and what this could mean during the busiest marketing period of the year.

Airlines Winning on Social, Nurture Your Community & Meet Simon.

Taking off on Twitter? Flying high on Facebook? We take a look at what social media means to airlines; who's engaging their audience, and how.

Crisis Management Tips, Understanding Metrics and What's Hot; From iPhone 6 to Burritos!

Business reputation is everything; it's the difference between customers and no customers. This reputation can be ruined with just one tweet or Facebook post and all brands are at risk. Whether they are 'doing' social or not, their customers most certainly are.

SM Events Calendar, Facebook Fan-Gates & Shrinking Attention-- oh look a squirrel!

Ever since Facebook and Twitter debuted their feeds way back in 2006 (when Miley was still on the Disney channel and before she ‘invented’ the twerk) the concept of continually streaming updates has come to define how we consume information.

Create Perfect Social Media Posts

The latest version of our Perfect Posts series now includes LinkedIn, along with Blog, YouTube, Facebook, Twitter, Pinterest, Google +, Instagram, Vine and Tumblr. Not only do we tell you how to craft the perfect post to engage with your audience but we give you the optimum times for sharing, all in one beautifully designed infographic.

How to Use Micro-Content in Your Social Media Strategy

Good things can come in small packages! The basis of micro-content is finding new ways to reuse and recycle your content to not only make your content more shareable and readable but to refresh and reuse older content for another purpose.

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Give us a ring at one of our offices today, we look forward to talking to you.

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